For several months now, Maison Ladurée has been facing competition and declining sales. Then, the Covid-19 arrived, and with it an economic crisis which left the famous pastry shop on its knees. Tired of war, the Holder group, current owner of Ladurée, decided to sell this internationally renowned brand.
Today, I'm taking you to the oldest pastry shop in Paris: the Stohrer pastry shop, rue Montorgueil, in the 2nd arrondissement. A place that is part of history, therefore, but also a true ode to gluttony that begins in the window ...
When you walk rue Montorgueil, in Paris, you can be intrigued by the name of this passage above this imposing green door: "Passage of the Queen of Hungary".
For several months now, Maison Ladurée has been facing competition and declining sales. Then, the Covid-19 arrived, and with it an economic crisis which left the famous pastry shop on its knees. Tired of war, the Holder group, current owner of Ladurée, decided to sell this internationally renowned brand.
Today, I'm taking you to the oldest pastry shop in Paris: the Stohrer pastry shop, rue Montorgueil, in the 2nd arrondissement. A place that is part of history, therefore, but also a true ode to gluttony that begins in the window ...
Very distinctive with its unique decor, the café-brasserie "Au Rocher de Cancale" located at 78 rue Montorgueil is one of the old Parisian institutions as its lower counterpart towards Les Halles at 38, "L'Escargot Montorgueil" which dates from 1832.
When you walk rue Montorgueil, in Paris, you can be intrigued by the name of this passage above this imposing green door: "Passage of the Queen of Hungary". It is a saleswoman from Les Halles who gave her name to the passage of the Queen of Hungary, in the 1st district of Paris. The Queen of Hungary was not a saleswoman at Les Halles, the relationship resides in the resemblance of the two women, physically and in character, at least according to the queen at the time, Marie-Antoinette.
Sent to defend the grievances with the king, Marie Bêcheur, the saleswoman, thus meets the wife of Louis XVI who finds her strong similarities with her own mother, the Queen of Hungary. She grants him many complaints. The two women become intimate. And the nickname Queen of Hungary sticks to Marie Bêcheur's skin in the neighborhood. This link with the queen will cost him dearly since at the time of the Revolution, she will be accused of sympathy for the monarchy and will be beheaded.
