A website about French culture and lifestyle
A website about French culture and lifestyle
For several months now, Maison Ladurée has been facing competition and declining sales. Then, the Covid-19 arrived, and with it an economic crisis which left the famous pastry shop on its knees. Tired of war, the Holder group, current owner of Ladurée, decided to sell this internationally renowned brand.
For several months now, Maison Ladurée has been facing competition and declining sales. Then, the Covid-19 arrived, and with it an economic crisis which left the famous pastry shop on its knees. Tired of war, the Holder group, current owner of Ladurée, decided to sell this internationally renowned brand.