In the first half of 2021, champagne shipments, in France and abroad, jumped 48% compared to the same period of 2020. At the end of a very complicated harvest for many Champagne players, the profession welcomed an exceptional rebound in bottle shipments.
More than 5 billion Euros in turnover
The global health crisis marked this year 2020, at the end of which the sales figures had plunged (244 million bottles, -18% compared to 2019), and despite the survival of the virus around the world, the following one promises to be under the best auspices. Eight million more bottles were sold compared to 2019, a year when a record was set: more than 5 billion euros in turnover. We should be getting closer in 2021.
Sales from outside Europe
Demand is particularly driven by countries outside Europe with an increase in sales of nearly 63%, mainly represented by the United States and Great Britain. In France, the increase in sales is more moderate with an increase of 32% compared to 2020 and even a decrease of 8% compared to 2019, certainly linked to the drop in the number of tourists, big buyers of champagne during their trip. However, enough to put a smile on the face of champagne producers