With its chic and simple, very feminine style, Maison Gérard Darel has embodied French elegance for more than 40 years.
A First store in Saint-Germain
It all started in 1971, when Danièle and Gerard Darel created the famous fashion house. A few years later, in 1987, the first store of the house was born at number 174 Boulevard Saint Germain in the heart of the Parisian capital. In 1996, the brand acquired Jackie Kennedy’s famous necklace, which quickly became an eternal feminine classic. At the request of Unesco, and inspired by the family’s heritage, Gerard Darel outlet will become the patron of the exhibition « Kennedy, the American dream ».
The emblematic bag
It was in 2003 that the house created the “24 Heures” bag, which was an immediate success. of this must-have. The French clothing house is a sophisticated, timeless and daring classic brand. The brand wants to be the best ally of women and fashion, and has a constant concern for them.. .